The past few months in Australian golf have been the biggest for many decades and a few things may have been missed in during the maelstrom, including this lunch of a new golf tourism initiative.
Great Golf Courses of Australia
has been launched to promote our greatest golf courses to the world. It is a collaboration between Tourism Australia, the State Toursim Offices as well as PGA of Australia looking to spark golf tourism in the Australian economy. The partnership has been launched to promote Australia as one of the world’s best golf destinations.
Initially, six of Australia’s best golf courses are on board. Barnbougle Dunes and Barnbougle Lost Farm in Tasmania, Kingston Heath and Royal Melbourne in Victoria, New South Wales Golf Course in Sydney and Royal Adelaide in South Australia. All listed in US Golf Magazine’s Top-100 golf courses of the world.
“Golf is a hugely popular sport in Australia with around 1.2 million golfers playing on more than 1,650 different courses around Australia each year and, according to a 2010 Australian Golf Industry Council report, contributing around $3 billion to the country’s economy,” Tourism Australia Managing Director Andrew McEvoy said.
“We currently boast six of the world’s top 100 courses, as well as many others that are located in iconic and distinctly Australian settings, which offer up real tourism potential. We definitely see an opportunity here to build golf into the holiday experience, particularly by tapping into those overseas markets that love their golf, such as China, Korea and Japan.”
More golf courses are going to join the collaboration in the future in, many within iconic settings, ideally placed to benefit for both domestic and international golf tourism visitors.
According to the website and press release:
‘Great Golf Courses of Australia’ will provide a comprehensive and centralised resource from which golfers and media from around the world can access information on Australia’s leading golf courses and iconic Australian golf experiences.
Can’t argue with that. I’ve always thought our courses are underrated on the world stage. Even among Australians I’m not sure our courses are given enough credit.
|New South Wales Golf Club.